Achieving Successful In Game Monetization
Achieving Successful In Game Monetization
What you'll learn
Managing a Game EconomyPackage and Sale TypesWatch 2 EarnCourse Details
We want to make games and products that users love and enjoy. At the same time we need a way to fund and pay for the app development and maintenance.
Whether your desire is simply to fund expenses or achieve a financial breakthrough, this course will teach about monetizing your mobile app or game.
Course Contents (6 lessons)
- 1.
Whenever I share that I design and program mobile games, this question ends up being the one that I get asked the most. How do those mobile games make their money? For the sake of time I generally provide a very short explanation. However the real answer is actually rather involved. Let’s look at how mobile games today make their money. - 2.
It is a very common trend in the industry to offer some sort of starter pack within your app to entice new users to purchase premium currency. Throughout this post we want to discuss what a starter sale package is and the benefits of offering such a feature. - 3.
The Watch 2 Earn mechanic is an advertising mechanic that rewards players who engage with a video based ad. Watch 2 Earn within mobile applications is a great way for application developers to add a useful and valuable monetization stream into their game. - 4.
In this post we want to tackle a particular aspect of watch 2 earn — whether or not you should provide this feature to your payers. - 5.
In a previous post we covered A Deep Dive into Starter Sale Packages. In this post we want to focus specifically on the amount of a discount that is offered. Specifically we want to cover why it can be dangerous to offer too much of a discount. - 6.
Have you heard the acronym ARPDAU being passed around? it’s a rather critical one to measure the true success of your game. Let’s dive in to learn what it is and why it is important.
Let's Get Started on the First Lesson!
Whenever I share that I design and program mobile games, this question ends up being the one that I get asked the most. How do those mobile games make their money? For the sake of time I generally provide a very short explanation. However the real answer is actually rather involved. Let’s look at how mobile games today make their money.
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